I have always tried to satisfy my customers needs in business but sometimes you just have to say…. “NO”! It’s one of the hardest words to say because you never know if they will say no back and you will lose a customer but it’s better to be honest then lead someone off a bridge. Many a customer will push you to the edge by handing you guilt (like your mother) but if you don’t say no you’ll be doing their laundry as well and/or fall so far it will be hard to get up. I recommend the gentle “no” like “I’m sorry although we’d love to help ….. ” and then recommend a supplier who might be able to help.
When I say no I allow myself to work on projects that I truly can be more successful with. It has also enabled me to realize that although I’d love to solve the worlds problems I’m only one person and have G-D given limitations and time. It has taken me years to use this word and often I say it way too late, but I finally realized the word “no” has given me the freedom to truly understand those limitations. “No” has enabled me to say to more success then I ever dreamed.