Even if you were opposed to Donald Trump in the general election you must respect the “magic” which led him to the White House. I am not talking about the hocus pocus magic or Witch’s brew but the type that does everything against “conventional wisdom” and still wins. Conventional wisdom in politics would conclude that those who have the biggest organization with the greatest amount of talent and $$ behind them would win the race but this time the Elephant pulled past the tortoise as well as the hare and he wasn’t even supposed to be in the race. Here are some of the factors that jetted this Elephant past the rest of the crowd.
(1) BRANDING- The Trump brand of bold & brash success is something that any opponent would have difficult conquering.
(2)PARTY- Trump was able to build rallies across the nation that felt more like a party then a structured formal political event
(3) OUTSIDER/CHANGE- Money and power fall on their face when the outsider appeal is used against them.
(4) LEAN & MEAN- Having a few good men and woman busting their chops and chopped liver for you is sometimes better then having thousands of supporters who are lost in the crowd.
(5) EASY MESSAGE/SLOGAN- Simple slogans that resonate with the American people and hold on to them stay longer then any policy speech.