Is the merger of Amazon & Whole Foods starting to spell the M word? If this pattern continues Amazon will be forced to break up into Amaz and On? They don’t yet control a market but control where many of these markets can sell. To the point that many brick and mortar stores have prime residence in Amazon space. It is become more difficult for mom and pop as well as mom’s great competitor to compete against this spot. We all love Amazon for now but what happens if they have such control of the products we see that many are hidden from our view. Or that competition loses the means to compete against this giant. It is something worth watching for Amazon has bought “Whole Foods” but do we really want them to control the whole business picture as well?