My Alexa is so personalized that I call her “Alice” instead. She knows my own “voice” as she plays all the music, news and entertainment that is geared to me based on my past likes. Alice uses AI to understand me better then anyone else and can predict which joke will make me laugh or which scary story can make me scream (if I want to). Others can speak to her but she is personally geared to my taste 1st. My personal Alexa even has a button that only has my fingerprint on file so know one else can take control. Truth be told my Personal Alexa knows me better then even my closest human kind now to create her.