Over 90 % of the “Start-Up” businesses fail which one’s will make it and which won’t? Start-Up will be the one show that looks at it from just a light bulb in someone’s head till the day they Open for business and will run periodic updates along the way. “Start Up” will dig deeper to discover all the key individuals that make or break such a business. “Start Up” will be the one show you won’t want to see close.