A little secret for Y-O-U, my content can only go so far if there isn’t a campaign to market it. I could have A list celebrities on my podcast but it would literally be a tree in the woods if somehow we didn’t expose it with targeted ads. My products would barely make it to a shelf if the talent of sales and influencers wasn’t involved. Events and concerts would be as quiet as a library if the exposure wasn’t loud in advance. These blog ideas hit few because we haven’t produced articles to publish it. Therefore when creating your content make sure you don’t spend all your monies creating unless you want to be the only buying/watching it.